From the category archives:

Minor Leagues

News & Notes: Run for a Reason at Houston Marathon; Saints’ Winter Charity Game

Run for a Reason: In Houston, Roberta MacInnis profiled this Sunday’s Chevron Houston Marathon’s Run for a Reason charity program. MacInnis: “You don’t have to organize your own fundraising effort; you can simply contribute to one of the more than 40 sponsored organizations, either on your own by giving to a running buddy who’s [...]

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NBA D-League Players Help Unveil Toyota Rebound Project Center in Utah

In Utah, Cathy Allred wrote the NBA D-League players helped unveil the renovated Rippy Reading and Learning Center in Lehi, Utah, on Tuesday. All 16 NBA D-League teams “were represented by players at the unveiling as well as a healthy representation of Utah Flash.”
NBA D-League Utah Flash owner Brandt Andersen, “with the cooperation of [...]

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Calgary Hitmen’s Teddy Bear Toss Collects Over 22,000 Toys for Local Kids

The WHL Calgary Hitmen hockey team collected 22,722 stuffed toys in the 14th annual Teddy Bear Toss on Sunday afternoon.
Hitmen Director of Business Operations Mike Moore: “The ongoing support of our fans for this event is heartwarming and shows their commitment to the community and to the Calgary Hitmen.”
Petro-Canada sponsors the Teddy Bear Toss. [...]

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Calgary Hitmen Light Up Another Successful Teddy Bear Toss This Season

Fan Footage of Calgary Hitmen Teddy Bear Toss (5:17)
The WHL Calgary Hitmen hockey team held its 14th annual Teddy Bear Toss during Sunday night’s game. All new Teddys will be given to children through the Salvation Army and other charities. Last year’s Teddy Bear Toss pulled in a new world record 26,919 stuffed [...]

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ECHL Checkers Raise Over $400k for Charitable Programs

The Charlotte Checkers, the ECHL affiliate of the New York Rangers, announced today that the team raised a record $443,170 for charitable organizations and community outreach programs during the 2007-2008 season. The Checkers raised more than $840,000 for charities in the last two seasons including over $50,000 through their “Pink in the Rink” promotion. [...]

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What Minor League Baseball is All About

I think Shaun McElhinny said it best. McElhinny, an Account Executive for the Winston-Salem Warthogs, said, “Theme nights such as ‘Pink in the Park Night’ are what Warthogs baseball and the experience of Minor League Baseball is all about.”
On August 25th, the Warthogs will host their 2nd Annual “Pink in the Park” night in [...]

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A Lighter Side: This One’s For You, The Fans

Embracing social responsibility through sports? What exactly does that mean? Most would argue that it’s the point when athletes and sports teams serve a greater cause. While I agree that to be true, I also believe that the professional sports community needs to embrace a responsibility to the fans. Perhaps this [...]

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Have a Ball at the Ballpark

The Minor Leagues are really a fun place. With team nicknames like the Mud Hens, Biscuits and Lookouts, among many others, it’s not surprise these teams can come up with some creative cause marketing efforts.
For the Casper Rockies of the Pioneer League, it wasn’t enough to just have a “Strike Out Testicular Cancer [...]

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